Give the Gift of Zen

This holiday season, why not surprise your loved ones with the gift of adventure and freedom on the water? Our premium, lightweight paddleboards are the perfect present to place under the tree. Crafted from a variety of fine materials and designed for easy transportation, our SUPs deliver an exceptional on-water experience like no other. From thermal tech to fiberglass epoxy and bamboo veneer, our boards will provide years of happy water adventures for their owners. With thoughtful features like tie-down straps, camera mounts, and docking grommets, each paddleboard exemplifies quality and style. And the best part? Our attractive price points make owning one a breeze! For those who crave adventure without the commitment, we offer a fantastic range of inflatables, perfect for trekking before hitting the water. And if owning a SUP isn't your style or if storage, maintenance, or transport is a concern, we've got you covered. Give the gift of endless water adventures with our rental gift cards! From May to October, we offer paddleboard and kayak rentals, and our store conveniently connects to the South River, providing instant access to a world of aquatic fun. Discover the thrill of the SUP life, whether you choose to own or rent, and make memories that will keep you coming back to our coastal haven in Marshfield, Massachusetts, year after year.

Curated Coastal Home Goods

Whether you're decorating your beach or lake house, or searching for gifts for your water-loving friends and family, you'll find an exquisite blend of unique pieces in our carefully curated collection of home goods and decor. At Yup Sup, we pride ourselves on offering a diverse range of products that reflect the coastal lifestyle you adore. Our art collection showcases one-of-a-kind pieces from independent artists and local artisans, ensuring that each item in our store is a true masterpiece. From stunning resin kitchenware to captivating wall art, our collaboration with these artists brings an authentic touch of coastal creativity to your space. When you shop with Yup Sup, you're not only supporting independent artists and our small business but also enjoying the convenience of finding all your coastal home needs in one place. Experience the magic of coastal living, one artful piece or cozy blanket at a time. Your purchase not only brings beauty to your home but also supports the vibrant world of independent coastal artisans and ensures that we continue to offer a wide range of coastal home goods to suit every taste.

Seaside Chic Lifestyle Collections

Ot YupSupLife, we're all about celebrating the coastal lifestyle in style. Our extensive collection caters to men, women, and children, offering a treasure trove of coastal apparel, jewelry, and accessories that allow the entire family to embrace the beachy vibes. From chic coastal clothing that keeps you comfortable and on-trend to handcrafted jewelry pieces that capture the essence of the ocean, we have something for every taste and age group. But it doesn't stop there - we also carry a variety of must-have beach essentials, including amazing beach bags for all your seaside adventures, eco-friendly beach chairs for relaxing under the sun, and even floating docks and SUP accessories for those looking to explore the water in style. Plus, our range extends to items that enhance your coastal life off the water, whether you're heading out for a beachside dinner or gathering around a beach fire at night. When you shop with us, you're not just dressing your family; you're outfitting them for a lifetime of coastal memories and endless fun by the beach, on the water, and beyond. Dive into our coastal collection today and make every moment by the water truly unforgettable.

Life + Water = Happy

“Thousands have lived without love, not one without water.” -H. Auden

At YupSup, we believe that water is a powerful force for healing, happiness, and wellness. Our mission is to provide joyful paddleboards, accessories, art, and apparel that inspire more people to live a life on the water.

Shop Now